Strategy
Citrus proves digital is always in fashion
Posted by
Jon Turton, Strategist
We're thrilled to announce that Citrus has won a string of projects with fashion retailers Review, Metalicus and Republic - key brands in The PAS Group . Mid this year, we'll be launching new online stores for Review and Republic and overhauling Metalicus' existing online shopping site to be bigger and better than ever.
IBM 2012 Smarter Consumer Study: Results released
Last week IBM released results from their major global online consumer studies.
We're pleased to see Australians proving they are not just a subset of the US and UK markets in terms of how they behave, what they expect and how they want to shop.
Building loyalty through service
What really builds customer loyalty to a retail brand? Its promises? Its branding? Its content? Or is it the services it offers which actually improves its customers' lives?
Creative
Day 7: Removing the Colander, with one L.
Our brew is home alone for the weekend. Does all go to plan?
Day 4: A Frothy Mistress beckons
It’s froth o’clock and all is well. Our Brew Master reports on our brew's progress.
Technology
IBM 2012 Smarter Consumer Study: Results released
Posted by
Jon Turton, Strategist
Australians proving yet again that they love their gadgets
Aussies have always been fond of technology and whilst we lagged a bit at the start with regards to mobile, we've made up for that lack with gusto.
Cloudy, with a big chance of success
In a special report on Cloud Computing in today's Australian Financial Review (Tuesday March 22, 2011), our General Manager of Technology talks about the use of Cloud Computing at Citrus.
